Leadership

Creating change at scale: The benefits of becoming a Carbon Literacy Trainer

This year we will be running our first Train the Trainer: Carbon Literacy Course. Our new Head of Training and Advice, Jason Shilcock, spoke to our Senior Sustainability Adviser, Farah Lodhi-Jones, to ask her who our new course is for and what are the added benefits in designing and delivering your own Carbon Literacy Course.

First, tell us a little bit about your own Carbon Literacy journey and what led you to becoming a trainer?

I was living in China for a number of years and I had experience of their industrial growth and development, and the terrible air quality. I was living through that daily, so I started to question how people lived and what the cost was of socio-economic development vs environmental impacts. I was able to travel around Asia, and became more aware of how more people were being affected by the environment, in the name of development. This led me to,  an MSc certification in climate change and water resource management policy from SOAS and subsequently worked on projects in Indonesia with local farmers, using legacy funding from BAT and Fauna and Flora conducting their biodiversity risk assessment on key island watershed.  I then moved to Italy where someone mentioned the Carbon Literacy Project to me in 2021. With starting a family, and changing the pace of work, I volunteered with them and then joined them in Advocacy, using all the skills I’d learnt on the ground to create courses for clients. 

Can you tell us why Cynnal Cymru – Sustain Wales developed this new course?

Good question! I think it was just the right time! Cynnal Cymru is so experienced in this field and has seen how companies and organisations roll out this training to some of their staff, but can then be at a bit of a loss what to do next. The knowledge just “sits there”, unless you’ve got a passionate person who is going to take that up or different teams to drive it forward. We’d received requests to do Train the Trainer courses, so we needed to help people learn how to run peer-to-peer learning in their own organisations.

Who is this course for and what can they hope to gain from the course personally and professionally?

This course is for anyone who’s already Carbon Literate and who is ready to take the next step. Whether that’s leading, delivering, or supporting Carbon Literacy training sessions in your organisation or community. It’s ideal for senior managers, team leaders, board members or volunteers and is a space where they can get sort of reflections and peer-to-peer conversations and collaborations with other people in the room as well.

What practical training skills can participants expect to gain from the course?

This is a highly practical course where trainers gain hands-on experience in delivering Carbon Literacy training that works for all kinds of audiences. Traditionally it’s spread across three half-days and looks at the Carbon Literacy standard, how to find your confidence and skills in being a trainer and finally a hands-on session where we look at a section the trainer has prepared and give peer feedback. So, it’s very dynamic. It… can be quite challenging. It’s quite an intense few days, but also, I think, quite rewarding for people when they have been through that process and they can reflect. It also teaches the trainers flexibility and how to think on their feet, as every course is different.

What do enjoy most about supporting new Carbon Literacy trainers, and what impact do you hope participants will go on to have after completing the programme?

I love seeing the passion that people bring, and people really wanting to believe that they can make a change. It’s about unlocking feelings within that room – people do feel like they can unlock a little bit of positivity for themselves personally. Some trainers have been tasked by their leadership to do this sustainability training work, while still doing another full-time job on the side, so it can be daunting. So, a huge part of my enjoyment comes from unlocking that passion in people again and seeing them recognise their growth over the three sessions.

Finally, when is the next course and how do people sign up?

The next open course starts in June, with three sessions taking place on the 29th June, 1st and 6th July

You can find out more about the course and how to book on out Train the Trainer web page.

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What it takes to keep showing up: Resilience ahead of COP30

The hardest month to keep showing up 

This season represents one of the toughest times of the year for changemakers, climate leaders, and everyone working toward a climate-safe future. To write about COP is to acknowledge the discord, dissonance, and inner struggle that come with watching the gaps grow and the timelines compress. 

On one hand, we want to communicate hope; to inspire others to engage, innovate, and believe in the possibility of a better future. On the other hand, it is painful to witness the institutional failings of the world’s most crucial climate forum repeat themselves year after year, as the impacts of climate change hit ever closer to home. 

The fragile promise of cooperation 

A decade ago, after COP21, I sat down and read the Paris Agreement. Anyone who did the same would have recognised its duality: groundbreaking in vision, yet fragile in accountability. 

The document itself relied on two simple assumptions: that governments would recommit to climate action each year, setting progressively stronger targets, and that every participant would take action to meet them.  

Every year since, I have looked for these two simple measures of success. I’ve scanned the negotiation room for people whose purpose in being there aligns with the aims of the original agreement. I’ve tried to interpret the outcomes in a way that empowers and supports others in understanding the progress being made.  

Ten years on, I glance up from my laptop and catch the eye of my eight-year-old, with the realisation that everything has changed.  

It’s time to shift.   

The shift we now need 

Instead, let’s name the weight of this work. 

Let us acknowledge the disconnectedness, the structural failings, the complexity of emotions, and the pressure that builds in every human being who engages with this crisis. The stress that this discord places on those who lead, advocate, and show up. 

A healthy approach is not about maintaining optimism while filtering out the rest. It is built on the ability to process the internal struggle of an externally failing system and to allow ourselves to crumble, to feel, and then to rebuild, again and again. 

“COP30 can be the moment resilience is reframed, not as failure to prevent but as readiness to lead.”  

  • The World Economic Forum 

Resilience is the work now, which, for changemakers, starts with the self.  

Quiet resilience 

Wales is culturally well prepared for resilient leadership. Britain talks Climate and Nature 2025 analysed public attitudes to climate action in Wales, declaring that we “care more deeply than people realise”. 

Our culture embodies a sense of place, groundedness and spirit that radiates beyond borders. The climate crisis asks us to cultivate that same strength within ourselves.  

This year, instead of looking for the positive spin on global negotiations, I’ll be allowing a more sustainable form of action to emerge from our community of resilient changemakers.  

It’s only when we are able to ground our own nervous systems, that we are able to think holistically and clearly, for the creative, inspired solutions that the world now craves.  

Guest reflection by Helen Draper, Trustee of Cynnal Cymru and Founder of Climate Calm™.

About the author: 
Helen Draper is the Founder of Climate Calm™ and a Trustee of Cynnal Cymru. Drawing on her background in climate leadership and neuroscience-informed wellbeing, she helps changemakers align personal and planetary resilience. For further support, her free eBook Focus: Reclaiming Clarity, Calm and Climate Impact is available now.  

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Image to show the Future-proofing toolkit website.

The role of business in supporting future generations

It’s been 20 years since Cynnal Cymru began working on the sustainable development agenda for Wales, building consensus and catalysing change with government, businesses and individuals. From convening Wales’s first National Conversation on the ‘Wales We Want’ to providing one-to-one support to public bodies and enterprise, we played a major part in the ascent of the Well-being of Future Generations Act and continue to dedicate our efforts to making sustainability part of the everyday vocabulary.

In February 2023, Cynnal Cymru was delighted to join a project funded by the SMART Innovation team at the Welsh Government and led by Office of the Future Generations Commissioner to review a Future-Proofing toolkit aimed at the private sector.

What is the Well-being of Future Generations Act and why does it matter to business?

The Act, passed in 2015, is one-of-a-kind legislation as it places a legal duty on the 44 public bodies in Wales to think about the long-term impact of their decisions, to work better with people, communities and each other, and to work to prevent persistent problems such as poverty, health inequalities and climate change from occurring, rather than just dealing with their consequences. The Act is unique to Wales, attracting interest from countries across the world as it offers a huge opportunity to make a long-lasting, positive change for current and future generations.  

Although the Act does not apply to the private sector, here in Wales large organisations such as Welsh Water began to align themselves with its overall purpose of improving Wales’s well-being in the broadest sense.  They saw the Act as a framework for talking about sustainability to stakeholders and wanted to show the public sector how they too can contribute to the seven Well-being Goals that the Act sets out. After all, the private sector supplies goods and services to the public sector, so it is important to demonstrate shared values. Moreover, given that the Act reflects the UN Sustainable Development Goals (SDGs), businesses in Wales, who have been working on the SDGs, understand the Act’s relevance.

Can the Act be a guide for all businesses?

Last year we got a chance to explore this much further. In partnership with the Office of the Future Generations Commissioner we held a series of interviews with large organisations with a presence in Wales, as well as business networks who said that being able to “speak” the language of the Act would be of value to the private sector. However, in the absence of a readily available, comprehensive, and peer-reviewed guide to the Act and a framework to align with, businesses turn instead to global frameworks and the SDGs, which are more familiar to the private sector. The link between the SDGs and the Act in Wales is therefore missed.

On the back of this research, we suggested a framework for businesses to help them start making sense of the Act, which we are now trialling with larger companies. As further research we also ran a workshop with board members of Hafren Dyfrydwy (a subsidiary of Severn Trent Water) to help them realise how to contribute to the Act’s Goals.

Future-proofing smaller businesses 

While our research addressed the challenge that large businesses face, we felt that there was also an opportunity to engage smaller organisations with fewer staff and resources. 

Over the last two decades, we have noticed that small-profit and not-for-profit businesses want to contribute to sustainability but lack time, people, knowledge and money to take action. They want to sustain their operations and provide employment opportunities without causing damage to the environment, communities and economy for years to come. But they feel overwhelmed by the information about sustainability and confused when this is often presented as a ‘nice to have’ rather than a ‘must-have’ like HR, health and safety or finance. They are in need of clear advice and want to talk to someone with an understanding of their challenges. We also often hear that businesses want a one-stop shop where they can read and enquire about sustainability and find solutions that are relevant to their size or sector. And because most business owners feel that they are on their own, being part of a community is important to them too.

This is why we were excited to join Matt Appleby, Annabel Lloyd and Jonathan Tench in a project commissioned by Business Wales in conjunction with the Office of the Future Generations Commissioner to review the existing Future-Proofing toolkit and expand it to make it more relevant and helpful to SMEs. 

The toolkit aims to support businesses to play their part in Wales’s journey to the Act’s seven Well-being Goals. It is free of charge, available in the public domain and most importantly, is written from the perspective of businesses and their sustainability priorities.

We recognise, however, that to increase its relevance and effectiveness, the toolkit can be enhanced with more tools, examples and case studies to help businesses future-proof their operations. This is the next stage of our work and we are excited to use the knowledge and insights we have gained from working with our members and others to inform this.

We hope the toolkit will act as a guide to sustainable development as described in the Act, and as a hub of knowledge for businesses seeking ideas and solutions. 

Can you help test this toolkit to meet business needs?

If you are an SME and you’d like to help test this toolkit, please get in contact.

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Foundational Economy Community of Practice Research

Policy

Foundational economy: delivery plan (2021).

Welsh Government’s commitments and delivery plan to the end of the current Senedd term.

Latest policy interventions to strengthen the Welsh foundational economy. Including a Challenge Fund to support novel approaches to tackle issues within the foundational economy, opportunities from procurement reform and actions regarding parts of the Welsh foundational economy; construction, food, social care and afforestation.  

Access Welsh Government’s foundational economy delivery plan

Policy Read More »

Foundational Economy Community of Practice Research

Community wealth building

Community wealth building is an approach to economic development aimed at changing the way that economies function so that more wealth and opportunity is retained for local people. In this way, its approach is similar to practitioners working within the foundational economy, with their focus on grounded, local firms. Community wealth building has been used successfully in Preston – known as the ‘Preston Model’ and is increasingly being used by The Scottish Government.  

Community wealth building webpage.

CLES. 

Access the community wealth building webpage

Community wealth building: a history (podcast) (2021).

CLES. 

Listen to the community wealth building history podcast

What is the Preston Model? (2022).

Preston City Council.  

Read the article from Preston City Council on the Preston Model

How we built community wealth in Preston: achievements and lessons (2019).

CLES and Preston City Council.  

Read the publication from CLES and Preston City Council on how they built community wealth in Preston

Community wealth building and The Scottish Government

Read the report from the Scottish Government on community wealth building

Community wealth building Read More »

The Well-being Goals and business

At Cynnal Cymru, we turn sustainability aims into action and accelerate positive impacts towards a low carbon economy, a thriving natural environment and a fair and just society through the provision of advice, training and connections.

Earlier this year, we worked with the Future Generation’s Commissioners Office to identify how the Well-being Act was understood and being used as a sustainable development framework for some large private sector organisations in South Wales. Hafren Dyfrydwy, a provider of water and wastewater treatment services in North East and Mid Wales, invited us to discuss their ongoing contribution to the Well-being Goals at their Board Strategy Day.  Keen to work with leading organisations in Wales, we jumped at the chance.

On 4 October, Karolina and Sarah travelled to Hafren Dyfrdwy to participate in a dedicated workshop built around Hafren Dyfrdwy’s ongoing contribution to the Act; its relevance to the Sustainable Development Goals and the Company’s PR24 planning.  The Board also discussed approaches taken by other large companies in Wales to align their approaches to the Act.

The session was informative, as well as interactive and energetic. For example, we used the Future Generations Prompts as an catalyst to spark the Board’s strategic thinking and group brainstorming activities to map out future strategic activity and progress against each goal.

The workshop highlighted the excellent programme of activity that Hafren Dyfrdwy already does to contribute towards the Well-being Goals and prompted discussion around further opportunities to support their ongoing positive social and environmental impact. 

“Massive thank you to Sarah and Karolina for running a fantastic, creative and energetic session on the Well-being of Future Generations Act at our recent Board Strategy Day. It gave us real food for thought in terms of how we better bring to life our existing activities that supports the Act’s goals, and helped us think more broadly about areas where we can go further. Thank you again.”

(Tom Perry, Strategy Manager)

Dr Karolina Rucinska is our Sustainability advisor who often uses facilitation, research and workshopping methods in work with our clients. Sarah Hopkins is the director of Cynnal Cymru, with an expertise in fair work and sustainability in global supply chains and a firm understanding of the public and private sectors.

If you are interested in finding out more about our work, please contact us at shwmae@cynnalcymru.com to let us know how we can help.

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Welsh Charity Awards 2022 – open for nominations

The Welsh Charity Awards are finally back! The awards, organised by WCVA, are a celebration of the vital work that voluntary organisations do in Wales.

There has been a two-year hiatus since the first awards, and in that time the voluntary sector has become even more essential. In the face of multiple crises affecting society, charities and volunteers have pulled together to make a difference to the lives of people across Wales. 

From communities organising to protect their most vulnerable through flooding and lockdowns, to organisations changing their services to feed their communities during the pandemic, our voluntary sector has proven again and again that it is a vital force for progress and change in Wales.

We think there’s no better time for the Welsh Charity Awards to return and give these inspirational people and organisations the recognition they deserve.

So has a charity, social enterprise or volunteer made a difference to your life over the past few years? 

Maybe you’ve worked with an organisation who’s set a real example of good practise for the wider sector? 

Maybe one of your volunteers is working tirelessly to help you and your cause?

Make sure they get the recognition they deserve – nominate them for a Welsh Charity Award. The deadline for nominations is 20 September 2022. For more information and how to nominate, visit www.welshcharityawards.cymru

Further information is available at welshcharityawards.cymru

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photo of a house made using hempcrete

Green Drinks with PHG Consulting: Designing sustainable housing

Last summer we held a Green Drinks networking event with PHG Consulting. Not only are PHG members of Cynnal Cymru who share our values, but last year the building became Cardiff’s second Living Wage building whereby all tenants agreed to pay the real Living Wage to their employees and contractors working on site.

The event showcased PHG Consulting and sister company, Wellspring Homes, where they shared their experience of designing sustainable housing projects helping to reduce the emissions associated with materials and construction processes (aka ‘embodied carbon’). It will also an opportunity to hear about the innovative methods of construction using solid Hempcrete walls. 

PHG Consulting – structural engineering inspired by nature

Founded in 2013, PHG Consulting is a firm of consulting Civil and Structural Engineers based in Cardiff.

Unlike many firms, they seldom advertise, or aggressively market themselves, preferring to allow their work and reputation to speak for itself, as over 85% of their work is repeat business.

They support many local community and environment causes and are passionate about Engineering, Architecture, Sculpture and the Arts, and promote creativity wherever they can. In particular, they support the promotion of engineering in local schools. 

Wellspring Homes

Wellspring Homes are a property developer established to bring low-embodied-carbon homes to both the affordable and private market. Their vision, to pursue construction-innovation which utilises better-than-zero carbon technology to deliver the next generation of living space.

With a desire to provide homes that are beautiful, practical and beneficial to the environment, Wellspring build with solid Hempcrete walls supported by a sustainable timber frame structure. Made from a mixture of hemp and lime, Hempcrete is ‘a revolution in sustainable living’.

As well as being a natural, better-than-zero carbon product, Hempcrete is breathable, insulating and mould proof. Its breathability allows moisture to pass out of the building, virtually eliminating internal condensation and potential mould growth. Its unique properties help to store and release heat from the building’s walls, limiting fluctuations in temperature and reducing energy use, the monolithic structure ensuring a high air tightness performance.

Lynfi Court in Maesteg, Wellsprings first project, is approaching completion. With its use of environmentally friendly materials, internal area of 3000ft2, air source heat pump and underfloor heating, it delivers a luxurious example of cutting edge, eco-living.

With planning permission granted for eight more homes in Neath using the same methods, Wellspring Homes continue to demonstrate what future-living can look like when the commercial housing industry choose to ‘build-different’.

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Screen New Deal: Transformation Plan

The BFI and BAFTA albert have announced today that Wales has been selected to put environmental sustainability recommendations for screen production into action in Screen New Deal: Transformation Plan.

The initiative is a follow-up to the Screen New Deal report released in 2020, which explored the carbon impact of the film production sector and proposed a practical route forward for scripted film, high-end TV drama and studio-based productions to reach a zero-carbon, zero-waste future, aligned with net zero and science-based targets.  The BFI’s National Lottery Research and Statistics Fund supported the Screen New Deal report which was produced by leading global engineering and design firm specialist Arup with BAFTA albert, the leading screen industry organisation for environmental sustainability and the BFI.  The BFI’s Research and Statistics Fund has now awarded up to £80,000 National Lottery funding for the Transformation Plan project as the next phase of work.

Through the Screen New Deal: Transformation Plan, the BFI, BAFTA albert and Arup are working with Creative Wales, Ffilm Cymru Wales and Clwstwr to conduct localised data collection and mapping. This will identify film and HETV-related services which already exist in the area, highlight service gaps and advance the creation of a location-based transformation plan to decarbonise TV and film production.

The first 12 months will focus on data collection followed by the development of the transformation plan over the following six months. Data and learnings gathered during the mapping and creation of the plan will be shared with other UK screen clusters looking to achieve zero-carbon and zero-waste in order to support the production sector more broadly. The 18-month programme will deliver the transformation plan by mid-2023.

Welsh Government Deputy Minister for Arts and Sport, Dawn Bowden, said: “‘I am delighted that this pioneering sustainable research project for the screen industry run by the BFI and BAFTA Albert has been secured to Wales, following a successful bid from Creative Wales with delivery partners Ffilm Cymru and Clwstwr. As part of our Programme for Government, we are committed to supporting action that reduces our carbon footprint across the economy, and look forward to working with established screen stakeholders across Wales including production companies, public sector broadcasters, studios and the industry supply chain. The data gathered will be invaluable in helping us forge a path to secure a zero-carbon, zero-waste and a stronger, fairer, greener future for the industry here and across the UK.”

Harriet Finney, the BFI’s Deputy CEO and Director of Corporate & Industry Affairs, said: “A Screen New Deal provided a route-map to help the production sector reduce carbon emissions and waste. Producers and funders are looking for solutions to help them meet their net-zero targets however the fast-paced and peripatetic nature of production is challenging for individual productions trying to find how that they can achieve that. Taking this work across a screen ‘cluster’ will develop practical and sustainable outcomes that can work for all productions and help reduce the sector’s carbon footprint.”

Carys Taylor, Director of BAFTA albert, said: “We’re really excited to roll out this next phase of the Screen New Deal project in Wales.. The TV and Film production industry has an unparalleled opportunity to be the catalyst of change, both in front and behind the camera, and I’m delighted this collaboration will be spearheading the exploration of practical, location-based solutions for decarbonizing TV and film production.”

Creative Wales, Ffilm Cymru Wales and Clwstwr champion environmental sustainability across their activities and have generated a high amount of buy-in across the country from studios, producers and suppliers. Their commitment to sustainability combined with the high concentration of studios and the scale of production scheduled to take place in 2022 will ensure that a rich dataset could be gathered and a detailed transformation plan produced.

Because the speed of film production does not allow individual productions to seek out individual solutions, the transformation plans will create sustainable infrastructure measures that film productions can access as they are moving around the country.

Data gathering and the development of the transformation plan will comprise a range of activities including all productions being asked to measure their carbon footprints; encouraging suppliers to share their data on energy and travel; and stimulating the creation of new products and services such as reuse networks. There is also potential for cross-sector sharing of certain resources such as reuse networks which may be useful to theatres, galleries and the hospitality and events sector. 

The Cardiff Capital Region is the UK’s third largest audio-visual media sector after Greater London and Manchester.[1]  Outside of London, the region boasts one of the biggest concentrations of studios in the UK with Bad Wolf’s Wolf Studios, Dragon Studios, Great Point Seren Stiwdios and BBC Drama Studios in Roath Lock.  It has a number of leading production services and post-production services including Real SFX, Location Solutions, 4Wood, ADF, Dragon DI, Bang, Gorilla, Cinematic, Bait VFX, Streamland Media and Painting Practice.  Film and television productions made in Wales include Dream Horse, Willow, Sex Education, War of the Worlds, His Dark Materials and Doctor Who.

Gerwyn Evans, Deputy Director of Creative Wales, said: “We welcome the news that Creative Wales has been successful in winning this bid, and thank the BFI and albert for developing such an important opportunity for the industry in Wales, the UK and beyond. Developing sustainable production practices across Wales is a top priority for us, and together with all delivery partners we are excited to build and consolidate on the great work already being done in Wales, and set a path to realise the project’s ambitious goals.”

Professor Justin Lewis, Director of Clwstwr, said: We are thrilled to be announced as a pilot cluster to research and develop (R&D) a localised transformational plan for the media production sector in Wales. In recent years, Clwstwr has supported a number of green R&D projects in the screen sector focusing on carbon footprint reduction and lower environmental impact – there is no shortage of ideas or willing from Welsh creative innovators. And this important work will further Clwstwr’s ambition to see Wales at the forefront of efforts to move media production towards net zero and to be a true leader in green media production.”

Pauline Burt, Chief Executive of Ffilm Cymru Wales, added “This partnership of aligned interests, coupled with in-depth research and understanding, offers genuine opportunity to significantly advance environmental practice in our screen sector. For Ffilm Cymru’s part we are committed to ensuring that the approach works for all company sizes and for professionals at any stage of their careers, whilst building upon complementary offers that have already been secured for Wales including seed and scale-up funding for products and services that support green working practice, which Ffilm Cymru manages on behalf of its collaborators as part of its Green Cymru programme.”

[1] The media sector in the Cardiff Capital Region – driving economic growth through audiovisual activities https://clwstwr.org.uk/clwstwr-creative-industries-report-no-2-media-sector-cardiff-capital-region-driving-economic-growth


A Screen New Deal – a Route Map to Sustainable Film Production was published by the BFI in partnership with albert and Arup and can be read hereGreen matters – Environmental sustainability and film production which drew together evidence and first-hand experience from industry practitioners, was published in February and can be read here.  Both reports were funded by the BFI’s Research and Statistics Fund awarding funds from the National Lottery.

 

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